How will food consumption and food packaging look like in 2030? Will food and packaging trends be driven by fragmented consumer demands or will the entire industry be highly regulated? Will consumers prefer specialized niche stores or have everything ordered and delivered? Or will the need for food packaging dramatically decrease due to the rise of package-free shops and reusable packaging?
Several megatrends are impacting the ways we consume and package food. The packaging industry has an important role to play in shaping the future of food, and as part of the fiber-based packaging value chain, we wanted to investigate what food and its packaging could look like in ten years’ time.
We reached out to the industry experts, researchers, and key stakeholders: paper and board manufacturers, packaging converters, brand owners, and regulatory experts. The four future scenarios that resulted discuss consumer attitudes and behavior, packaging trends, recycling, and regulation, and provide plausible alternatives for what food consumption and food packaging could look like in 2030.
(This report was originally published in March 2020)