Each interaction and brand touchpoint is an opportunity to build a connection with the audience. In Kemira, we want our brand
- To tell meaningful stories that are relatable. From people to people.
- To show that our products are part of everyday life. We add value while adding peace of mind.
- To express that we are a global company, proud of our 100+ years of history and innovate for a more sustainable future.
- To strengthen our position as a world-class chemistry expert.
Our brand is human, purposeful and data-driven. We qualify statements with facts but also engage with people’s senses and feelings – in a refined way. This interplay of the functional aspects with a human-centric approach defines our unique brand position in people’s minds.
Our brand strength is built on core pillars: sustainability, innovation and smart solutions. Our expertise in these areas combined with a customer-centric mindset sets us apart and makes our brand future-proof in the market.